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Golden Wonder TV campaign". www.campaignlive.co.uk. Archived from the original on 18 February 2022 . Retrieved 18 February 2022. This meant a redesign of the entire product line and the marketing materials that went along with it. BBQ beef was replaced with Flamin’ Hot, and the company decided to release a product called “Wotsits Twisted” which is a corn twists product that is offered in BBQ and Really Cheesy varieties. This section needs additional citations for verification. Please help improve this article by adding citations to reliable sourcesin this section. Unsourced material may be challenged and removed. ( January 2021) ( Learn how and when to remove this template message) But it appears that the popularity of the product was not enough - with Walkers confirming that they are no longer being manufactured. One curious fan took to X to ask: "Are sizzling steak Wotsits now discontinued as well? Can't find them anywhere anymore." In August 2012, Wotsits Wafflers were reintroduced, being available in Bacon flavour. In May 2013, it was reintroduced as simply "Wafflers" under the Smiths brand, alongside the relaunch of Wotsits Twisted, branded solely as "Twisted".
Wotsits turn into potato". Archived from the original on 29 October 2022 . Retrieved 7 October 2022. And it's been a bittersweet few weeks for those with a sweet tooth, too. Chocolate makers Nestlé broke hearts after confirming Caramac bars would be leaving the shelves after 64 years. Cadbury also quietly scrapped the popular Dairy Milk 30 per cent less sugar bar earlier this year. Most ReadWalkers further stirred emotions recently by discontinuing the Worcester Sauce flavour of their baked goods. Dishman2020-09-08T10:04:00+01:00, Mark. "Walkers gives it large with Wotsits Giants campaign". The Grocer. Archived from the original on 22 December 2022 . Retrieved 18 February 2022. {{ cite web}}: CS1 maint: numeric names: authors list ( link) The new range has been given a flavour makeover to what was previously known as ‘BBQ’ and ‘Flamin’ Hot’ but still maintains that classic taste fans will know and love."
a b Week, Marketing (30 May 2002). "Walkers to move Wotsits to AMV.BBDO". Archived from the original on 18 February 2022 . Retrieved 18 February 2022.
On 3 January 2003, Walkers relaunched Wotsits with a brand new look and advertising campaign. The previous flavours alongside the Wotsits Wafflers and Weenie Wotsits varieties were retained from Golden Wonder days, alongside the addition of a "Mild Cheese" variety.
On January 9, 2020, Walkers announced that the Flamin' Hot and BBQ Beef (renamed to "Sizzlin' Steak") would return to store shelves due to popular demand. A new variety called "Wotsits Giants" was also introduced around the same time, containing larger pieces of corn double the size of standard Wotsits, and are sold in Really Cheesy and Flamin' Hot. In the later 90s, the company tried other forms of the Wotsit to see if they would be a hit like the original. “Long Wotsits” were sold to consumers with clever slogans like, “How long is your Wotsit” on the bag. They then made “Weenie Wotsits” which carried the slogan, “Little Wotsits for weenie mouths!”. “Wotsit Wafflers” made their debut in 2000, and “Wotsits Mealtime Potato Shapes at the end of the same year.
And the namesake was not the only thing that had changed either, with Walkers claiming that both crisps use different types of seasoning. BBQ Beef and Flamin' Hot were both removed in the early 2000s - much to the disappointment of crisp fans across the UK - after Golden Wonder sold the brand to Walkers. One user described the flavour as "much better than original wotsits [sic]" claiming their two-year-old "loves them". Another praised them as "full of flavour" while a third said "The best flavour Wotsits ever! Can't beat them!". ADWATCH: Wotsits brings in rapping school kids to revamp image". www.campaignlive.co.uk. Archived from the original on 18 February 2022 . Retrieved 18 February 2022.
BBQ Beef and Flamin' hot were both removed from shelves in the early 2000s, much to the disappointment of crisp fans, after Golden Wonder sold the Wotsits brand to Walkers. Now it seems like the cult classic is gone again, but this time for good.The company has reintroduced the classic festive favourites Pigs in a Blanket and Festive Turkey but also introduced a controversial addition to the lineup – in the form of Christmas Pudding flavour. On 3 January 2003, Walkers relaunched Wotsits with a brand new look and advertising campaign. The previous flavours alongside the Wotsits Wafflers and Weenie Wotsits varieties were retained from Golden Wonder days, alongside the addition of a "Mild Cheese" variety. [13] Get all the latest updates on food, drink, entertainment and events in the North East with our free What’s On newsletter Walkers puts its muscle behind Wotsits". The Grocer. Archived from the original on 15 July 2023 . Retrieved 18 February 2022.
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